Claims Spread That X Banned Cryptocurrency Ads: Here’s the Truth

Claims that social media platform X has included the cryptocurrency sector among the banned industries under its Paid Collaboration Policy have been found to be untrue.

It has been confirmed that reports circulating within the community that the crypto sector was banned from promotion as of March 1st are not based on any new regulations.

According to web-archive records, the cryptocurrency sector has been among the “industries ineligible for paid partnership promotion” since at least June 2024. This indicates that the ban is not a new decision.

Comparing the 2024 policy text with the current most up-to-date version, there is no change regarding the cryptocurrency sector’s inclusion in the prohibited category. However, some technical and administrative updates are noteworthy:

• Previously, paid content required the use of the “#ad (Advertisement)” tag, but the new text now mandates that the content be explicitly labeled as “Ad” or “Content Promotion”.
• While notifications were previously sent via email, the new regulation stipulates that this should be done through a form.
• A provision has been added to the current policy text stating that exceptions may be granted in certain circumstances.

Posts circulating within the crypto community claiming that X has “declared the crypto sector a new off-limits industry with its latest policy” are considered misinformation in light of archival records. The crypto sector has been among the industries ineligible for paid collaboration promotions since June 2024.

*This is not investment advice.